What Retail & Grocery Can learn from the hashish trade

in this webinar, we are able to uncover the many ways brick and mortar groups are evolving. we are able to intently consider the analog retail event in evaluation to the digital retail event, during which consumers discover a sense of familiarity. As patrons long to come back to physical looking experiences, prepare your manufacturer to attraction to their ever-evolving behaviors.

We can be joined via visitor speaker Julie Suntrup, VP of advertising and marketing & merchandising at Schwazze. in addition, we are going to also hear from Ian Rumpp, digital interactive skilled from Tella Digital. Alongside our two guests, we will show new the way to appeal to and attach with customers via digital messaging and interactivity internal of physical retail spaces.

learn how your company can enchantment to consumers via:

  • centered, related advertising options
  • next-era displays and compelling content material
  • cell and monitor integrations
  • resourceful countless aisle deployments
  • Interactive kiosks

find the measurability of subsequent-technology on-premise technology:

  • handy-to-analyze records
  • Measurable reports
  • Actionable insights for product rollouts
  • Dynamic advertising efficiency optimization
  • Stats from subsidized content material and manufacturer ads inside the actual shop

Meet the panelists

Ian Rumpp
vice chairman of content material services
Tella

Ian serves Tella as the vp of content material features, overseeing content material production and account management for all Tella shoppers. earlier than becoming a member of Tella, Ian started his profession in digital & social marketing for the Albertsons companies family unit of grocery shops in Boise, Idaho managing social content material creation, targeted media purchasing, and strategic social companion relationships for all divisions below the Albertsons organizations umbrella.

Julie Suntrup
VP marketing & Merchandising
Schwazze

As former head of advertising for LivWell Enlightened fitness and Chief increase Officer for Day Three Labs, Julie is obsessed with applying her regulatory and CPG experience to mainstream the cannabis business. Julie’s foundational expertise turned into formed by way of over 10 years at Anheuser-Busch navigating basically every division across ordinary, digital and experiential contact facets. since that point, she’s added and marketed each rising in addition to dependent brands throughout here sectors: hashish, alcohol, useful beverage, meals, retail, QSR, herbal + very own care and pharma. Julie’s goal is to normalize the cannabis category through curating consistent buyer experiences and growing different manufacturer differentiation.